Step 1: Strategy & Awareness
Every brand needs a plan to attract consumers. In order to achieve this, we must first know our customers and understand their needs correctly. Right after, we examine the customer's opinions and ideas and learn how they talk and behave.
We need to know how the customer interacts with the brand. While all this is happening, we learn about the products of their competitors.
As a result of all these efforts, we come up with a unique concept that coincides with the attitudes and behaviors, life views, tendencies and values of the customers.
That's when we've developed a reality-based plan!
Step 2: Linked Apps
We create integrated experiences and open channels where people can communicate with the brand. We develop holistic platforms, campaigns and ecosystems. These apps help brands become a part of people's daily lives.
A website or microsite, iPhone app or Android app, a mobile website or even social apps are included in the “Linked Apps” cluster.
Once all these apps are integrated, it starts spinning. Here is an amazing machine that works for you 24 hours a day, 7 days a week!
Step 3: Insight & Optimization
We test the business, update targets and measure to ensure the effectiveness of cross multi-brand touchpoints.
To enable you to better meet customer needs; We analyze human behavior. By using two-way communication and feedback channels, we enable you to develop your next generation products and services.
As a result; we polish and elevate the positive, smooth the negative!
Step 4: Product Development
A product is not just something you hold in your hand. Product; deep ownership plays a key role in the ecosystem and cross channels. When product development and marketing need to be integrated, the product; feedback and attitude capture point.
This enables real people to become stakeholders in your future product development, unlocking new monetization opportunities.
This whole process is not just for today's customers. It contains all the information you need to acquire in order to build relationships with your future customers.